Book by William Arruda
Book by William Arruda

WILLIAM ARRUDA

 

William Arruda is an entrepreneur, speaker, and the world's leading authority on the topic of personal branding. He's the bestselling author of the definitive books on the topic: Digital YOU, Career Distinction, and Ditch. Dare. Do! He has delivered presentations to many of the world's most revered brands including American Express, BP, Google, Gucci, LinkedIn, Microsoft, and Target. As a personal branding pioneer, he has been credited with turning the concept of personal branding into a global industry.

William was named by Global Gurus as the World's #1 Branding Expert in 2022, and he received the Chair Award from the International Coaching Federation (ICF) for his contribution to the field of coaching. He has appeared on the Discovery Channel, BBC, CBS, and NPR and has been featured in 1,000+ publications, including Time, the Wall Street Journal, Fast Company, GQ, and the New York Times. He regularly shares his thoughts on personal branding in his Forbes column, which has attracted over 17 million views.

BUILDING YOUR PERSONAL BRAND IN THE DIGITAL AGE

 

In a single click, tap, or search term, people form their impression of you through pixels. To thrive, you must master relationship-building in this virtual landscape. This involves crafting a compelling digital first impression, leveraging social media, nurturing strong online ties, and deftly navigating the hybrid work scene.

Unveiling your digital brand starts with unveiling the real you. Discover the secrets of an engaging yet thought-provoking three-step process to reveal, express, and amplify your unique personal brand. Once you understand what sets you apart authentically and appealingly, you can begin translating the essence of who you are into your digital brand.

In today's blended work world, digital personal branding takes on a new dimension. Learn innovative strategies to stay relevant, accessible, and valuable, whether you're in the office or forging success from your home workspace.

Virtual - November 19, 2024
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