BUILDING A LEADERSHIP BRAND AND PRESENCE
with Lida Citroen
April 15, 2021
8 AM - 11 AM Pacific Time
$395 (US) per person
VIRTUAL SESSION (3-HOUR)

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Book by Lida Citroen
Book by Lida Citroen

BUILDING A LEADERSHIP BRAND AND PRESENCE

 
The essence of leadership is credibility - something most professionals spend their careers striving to achieve. Today, leaders recognize that to have influence and impact, to lead others, and be credible requires a confident presence, consistent positioning and a clear narrative of who you are and what you stand for. In this interactive and engaging 3-hour workshop, participants will learn how to build a leadership brand, understand the needs and wants of your target audience, establish credibility as a leader in person and online and present themselves confidently and clearly to others.
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A strong leadership presence and personal brand is essential if you want to stand out. Lida opened my eyes to practical and effective ways in which I can improve these critical skills.
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LIDA CITROEN

 

Lida Citroen is an award-winning personal branding and reputation management expert and author of several best-selling books including Control the Narrative: The Executive's Guide to Building, Pivoting and Repairing Your Reputation and Reputation 360: Creating Power Through Personal Branding.

In her engaging and informative programs, Lida shares the secrets to building a standout personal brand at companies like Abbott Labs, Google, GE Healthcare, Johnson & Johnson, Sirius XM/Pandora Media, LinkedIn, Mazda North America, Mary Kay Corporate, Comcast and more. Lida also writes for Entrepreneur.com and Military.com and has been featured on MSNBC, Fortune magazine, Bloomberg.com, Forbes.com and numerous other media outlets.


WHAT YOU WILL LEARN

 
  • How to address influence and leverage it for personal and organizational growth
  • Ways to add value with customers and team members
  • Proven techniques to invest in your people
  • How to master conversational leadership


TOPICS COVERED

 
In this engaging workshop you will learn how to:

Promote a strong personal brand consistently and confidently through:

  • Strategic networking and relationship building
  • Building and growing your reputation - within your organization and online
  • Telling a powerful narrative about who you are, what you can offer and why you care
  • Improving your leadership presence using both image and non-verbal behavior strategies

Become an influential, inspiring, and impactful leader

Build trust with leaders, colleagues, and team members

Be recognized as someone ready for larger responsibility and advancement


Program Level: Beginner/Intermediate
Delivery Method: Group Internet Based (Zoom platform)
Prerequisites: None
Advanced Preparation: None
Participants will earn 3 CPE credits or 3 PDC credits
Field of Study: Personal Development
 
PLEASE NOTE: All virtual programs are held using the Zoom web application. If you do not have Zoom, or if it is not approved for use in your organization, you can log in using your personal device (tablet or phone). If you would like to test Zoom to be sure it is working on your computer or portable device, you can do so by going to: https://zoom.us/test.
If your organization needs information for whitelisting Zoom you can find it by clicking here.
For more information regarding refund, complaint and program cancellation policies click here, or contact our corporate office at 775.322.8222. You may also view our NASBA Statement here.